What service design solutions do we offer?

Design helps organizations achieve their goals. Especially in challenging times, strengthening customer and stakeholder engagement is crucial. When a company is not competing solely on price or when a public organization needs to improve efficiency, the importance of customer experience grows.

Using design thinking, we solve challenges related to communication, information, and processes—especially those that seem to lack clear answers.

We gather insights through both qualitative and quantitative methods, enabling our clients to make informed decisions and focus on what truly matters for profitability and impact.

Our approach combines human-centered design with a journalistic instinct—we ask the right questions, observe attentively, and facilitate effectively. We specialize in ethnographic interview methods, co-creation, and dialogue as design tools.

Our service design offering includes:

  • Designing messages and information
  • Developing services, channels, and processes
  • Concept development and testing
  • Strengthening an organization’s customer and stakeholder understanding

What have we done?

We explored farmers’ perspectives on climate change and tested which types of communication best support them in their work. As a result of the “Yhdessä kokeillen” (Co-Designing Together) project, funded by the Ministry of Agriculture and Forestry, we developed recommendations for impactful, farmer-oriented climate and environmental communication.

We supported the Ministry for Foreign Affairs and Team Finland partners in identifying why information about private development finance opportunities does not sufficiently reach potential Finnish companies. We mapped the service paths for businesses and made proposals on how to communicate funding opportunities in a more business-driven way.

We designed the new well-being and health website entity for the Pohde wellbeing services county in Northern Ostrobothnia using customer-centric service design. The goal of the design work was to create an operational model, service paths, and content concepts for the new digital service and its communication that meet the everyday needs of the region’s residents.

Our perspectives on the topic

Kaskas awards Aurora Binder’s master’s thesis with a €1,000 scholarship

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The Omnibus has arrived – Here’s how to proceed with reporting

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Sustainability communication in practice – How to plan it, avoid greenwashing, and build a lasting reputation

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