Challenge
The Natural Resources Institute Finland works to promote the bioeconomy and the sustainable use of natural resources. How can a research and expert organisation communicate interestingly and effectively?
Solution
We act as Luke’s communication partner, chosen through competitive tendering. We have mapped Luke’s communication and developed its project and event communication. When Luke wanted to transform its Leia customer magazine from a domestic to an international stakeholder publication, we created a stylebook for the new magazine, designed the process of making the magazine and produced articles for it. We have also helped Luke crystallise their message by producing infographics and policy briefs. In addition, we have done concept development for Luke’s communication channels and trained researchers and experts to produce content for them, as well as trained Luke’s management and experts on the use of social media.
Read more: luke.fi